BURGER KING ROLLS OUT TRANSFORMERS BLOCKBUSTER DEALS
Burger King Malaysia’s latest Blockbuster Deals inspired by its movie tie-in with TRANSFORMERS: AGE OF EXTINCTION is set to transform how burgers are enjoyed. The new must-try burger Double Take will have burger fans literally doing a double take as the one-of-a-kind burger comes with both chicken and beef patties - in one burger!
TRANSFORMERS: AGE OF EXTINCTION opens in cinemas nationwide in Malaysia on 26 June and will bring a few surprises of its own with new and exciting Autobots and Decepticons, and the debut of Dinobots. It is the fourth instalment of the Transformers live-action series. The new release stars Mark Wahlberg in the lead role, and like its predecessors, is directed by Michael Bay and the legendary Steven Spielberg at the helms as the Executive Producer.
In the new movie, a group of powerful, ingenious businessman and scientists attempt to learn from past Transformer incursions and push the boundaries of technology beyond what they can control all while an ancient, powerful Transformer menace sets Earth in his crosshairs. The epic adventure and battle between good and evil, freedom and enslavement will ensue. Malaysians young and old will be able to enjoy the heart-pumping action and cutting-edge special effects in eye-popping 3D, as well as on IMAX 3D and DOLBY ATMOS.
ABOUT BURGER KING® CORPORATION
Founded in 1954, BURGER KING®is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates in approximately 12,400 locations serving over 11 million guests daily in 79 countries and territories worldwide. Approximately 90 percent of BURGER KING®restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. In October 2010, Burger King Corp. was purchased by 3G Capital, a multi-billion dollar, global investment firm focused on long-term value creation, with a particular emphasis on maximizing the potential of brands and businesses. For more information on 3G Capital, please go to http://www.3g-capital.com. To learn more about Burger King Corp., please visit the company's website at www.bk.com or follow us on Facebook and Twitter.
About COSMO RESTAURANTS SDN BHD
The BURGER KING® brand first arrived on Malaysian shores in 1997 when Cosmo Restaurants Sdn Bhd opened the first outlet at the Sungai Buloh Overhead Bridge. Today, the franchise holder which owns the development rights for the BURGER KING® brand in Malaysia, excluding KLIA and East Malaysia, reaches out to discerning Malaysian customers via its rapidly expanding network of 35 outlets and counting. Among the top QSR (Quick Service Restaurant) chains in the country, its growing customer base enjoys the best-selling, signature flame-grilled WHOPPER sandwiches as well as other top BK favourites while dining and relaxing with family and friends at its outlets, or in the comforts of home and office when they order to go or call for its speedy delivery service. All BURGER KING® beef and chicken patties are 100% certified Halal and the company only uses fresh vegetables that are locally sourced from around Malaysia.
For more information, please contact:
Andora Fredericks/Syasya Lourdes
Tel: 03-79321 553
M: 012-3921 553
E: [email protected]/[email protected]
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