McDonald’s Goes “Undercover” to Reveal Smoky Grilled Beef and Hot N’ Crispy Chicken
In an adventurous attempt to thrill consumers, McDonald’s Malaysia executed an undercover campaign via an exclusive ‘secret’ tasting event to reveal its Smoky Grilled Beef burger and Hot N’ Crispy Chicken burger – two permanent new additions to its menu that will be available nationwide from 26 March.
Guests were then served a three-course meal, all made of McDonald’s Malaysia current existing menu ingredients – with the main course being McDonald’s new burgers. During the suspenseful finale, the restaurant LCD screens lit up with the iconic M logo to reveal that this disguised restaurant was none other than McDonald’s – much to the surprise and delight of the guests!
“This pride of being able to offer our customers variety with quality whenever they enter our restaurants, motivates us to do what we do every day. We are really looking forward to having them experience the indulgent tastes of the Smoky Grilled Beef burger and Hot N’ Crispy Chicken burger once it hits our store on 26th March 2018.”
Not to be missed as well is the Hot N’ Crispy Chicken burger showcasing a succulent, deep-fried, whole chicken thigh in a tangy Jalapeno sauce topped with melted cheddar, fresh lettuce and juicy tomatoes - all nestled in a toasty cornmeal bun.
The all-new Smoky Grilled Beef burger and Hot N’ Crispy Chicken burger will be available nationwide from 26 March for RM12.95 for an ala carte and RM14.95 for a regular meal set, comprising your burger of choice, French fries and a soft drink.
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